WESTERN NEVADA COUNTY 2024
ALL THINGS ANTI-AGING
By Melissa Rose

Whether your skin is baby- smooth or if you have fine lines and wrinkles, now is the time to start an anti-aging skincare regimen. While many turn to anti-aging products and treatments to help reverse signs of aging, they are a great way to prevent future signs of aging too.

Some of the main signs of facial aging are sagging/loose skin, fine lines and wrinkles, age spots, dry skin, and dull skin. Within the beauty indus- try, skincare is the dominant segment and takes up 42% of the market share, which is more than hair care at 22% and makeup at 18% combined, according to “The Ultimate List of Beauty Industry Stats 2023” by Josh Howarth. Within that, anti-aging is one of the most popular categories of sought-after skincare products and treatments. However, how are we as consumers able to differentiate what products are actually helpful on your anti-aging journey?

When motherhood completely changed my skin, due to hormonal and lifestyle changes, I knew that I had to step up my anti-aging game. Now, as a Licensed Esthetician, there are certain skincare ingredients that I know are tried and true to give you more youthful skin.

Beginning an anti-aging skin care reg- imen can be extremely overwhelming, especially with all the ingredients and products marketed to us today, however, with my professional knowledge and ongoing education I am here to simplify that for you. Four of the most popular anti-aging ingredients on the market today are hyaluronic acid, retinoids, vi- tamin C, and sunscreen. When it comes to anti-aging treatments, there are a number of different facials that target the signs of aging, but HydraFacial has become the most popular in-office treat - ment. HydraFacial is the go-to facial for seemingly everyone because it targets many of the most common skin concerns like dryness, dull skin, hyperpigmentation, clogged pores, and signs of aging with little to no side effects.....